With the rise of WhatsApp as one of the most popular messaging platforms, many eCommerce businesses are looking for ways to tap into this vast market. More than 2 billion people worldwide use WhatsApp as their primary mode of messaging today, and eCommerce businesses are right to want to utilize that huge number to market their business. To make it easier for eCom businesses to stay connected with their customers, the use of software for WhatsApp messaging has also become prominent.
1. To acquire new customers: You can use this software to attract new customers by offering advanced chatbots. The opt-in features in the WhatsApp messaging software are ideal for capturing leads on your store.
2. Offer post-purchase services: Since you can reach your customers instantly and they can reach you back just as easily, you can use WhatsApp software for various post-purchase services. You can use it to provide order updates, and tracking details, collect feedback on your product and service, etc.
3. Extend customer support: Instead of providing a long customer support process, you can cut down the time by extending your customer support on WhatsApp. It is quick and easy to stay connected to your eCommerce business customers and thus solve the issues promptly.
4. Setting up automated messages: You can set up automated messages to some of the most frequently asked questions. Your customers would not have to wait for hours to get answers to common questions, and it is a win-win situation for all.
With over 2 billion active users, you need to utilize WhatsApp messaging software to market your eCommerce business. WhatsApp can be a valuable tool for eCommerce businesses, helping them to build relationships with customers and providing a convenient way to handle customer queries and orders.